In the spring of 2002, Anna established anna fang public relations and found her niche in doing media relations for CEOs of corporations who desired to be profiled in the local, regional and international business press. As part of the PR consultancy's services, Anna also provides PR and marketing strategies for the client.
Besides media relations, she has conducted media training for the Hong Kong Institute of Human Resources Management and the Hong Kong Police Department.
In 2002, besides managing her portfolio of clients, she has provided pro bono PR consultancy services to the Matilda Sedan Chair Race Charities Fund.
In 2003, she managed a student team from City University of Hong Kong in collaboration with the Hong Kong Association of Business and Professional Women (HKABPW) which resulted in a Corporate Image Building Program - a new logo, first-ever membership and mentoring program brochures and a new website - all designed by the students. The team won an award for its efforts through APEX™ (USA).
In 2004, the Association (HKABPW) received outstanding media coverage for the Inaugural Women CEOs Roundtable held in 2003 due to Anna's hard work and media contacts. The return on investment (ROI) for the event was 20 to 1. The PR and Publicity Program for the Roundtable won an award from APEX™ (USA) due to her efforts.
Since 2002, her portfolio of selected US and foreign multi-national and Hong Kong clients keeps growing and she training interns from the local universities.