For Oxbridge Applications, anna fang public relations organised media interviews for Managing Director Jane Welsh with RTHK Radio 3, Wall Street Journal Asia on-line, CNBC’s Straight Talk, NY Times, South China Morning Post, and International Herald Tribune when she came to Hong Kong in the fall of 2012.



Since its founding in 1999, Oxbridge Applications has supported over 55,000 students. Each year Oxbridge Applications supports over 5,000 applicants, more than 300 schools in the UK and abroad and works with former admissions tutors and over 1000 Oxbridge graduates. Oxbridge Applications is now broadening their reach into Hong Kong, Singapore and China.
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At Oxford and Cambridge, most interviews are subject-specific, with students asked academic questions – often using an unseen case study, diagram, graph or source – by an expert or a panel of tutors in the subject for which they have applied. Each of these questions is a test, designed to assess whether one will thrive in the supervisions (at Cambridge) and tutorials (at Oxford) one attends as an undergraduate. To this end, the interviews are structured as a mock tutorial, in which students are expected to demonstrate whether they can think laterally, structure their thoughts and apply their knowledge to questions they have never seen before. These are the qualities that admissions departments of Universities seek in successful applicants – and qualities that students can certainly work on to improve their chances of success.

Oxford Applications says that lateral thinking is the ability and the willingness to draw upon information and examples from everything one has encountered in life to answer questions in the interview. Successful students often see that the subject they want to study at university is relevant to everything they have ever encountered in their lives. For example, if students were to study Philosophy, Politics and Economics (PPE) at Oxford and are asked to explain real estate prices in a location, country or time, it would be impressive if one were able to look at the problem from political, economic and philosophical angles, to demonstrate their understanding of the inter-connection between the disciplines.

High school students intending to apply to Oxford or Cambridge, have to start their preparation during their high school years. Since the main objective of Oxbridge Applications is to assist high school students preparing to apply to Oxford or Cambridge, Jane has the following suggestions for parents:
  1. Explain the importance of internships to their kids during their University years

  2. Parents should have their children think about what type of activity in work they might like to do, instead of just the sector or industry

  3. Work experience along with academic work is important during university years

  4. Parents should support their kids to “aim high” but at the same time, it is a time when students need to be honest about their strengths and weaknesses and what activity they would be most suited to

  5. Parents should encourage their children but let them do the “heavy lifting” through University – as character-building

  6. Parents should encourage their children to meet as many people as possible – networking during their university years